Calder LaTour Inc. was founded in 1981 to provide customized marketing research and strategy development. We have extensive experience in the following industries:

Pharmaceuticals Consumer durable goods
Healthcare services Food service
Medical equipment Consumer packaged goods
Financial services Non-profit service providers
Industrial/business products Associations

Our experience is global, including substantial work in Europe, the Caribbean, Central and South America.

We are a highly educated and experienced team of professionals, equipped to work on the most complex marketing problems. We work closely with our clients to understand the nature of their marketplace, their products and their customers' needs and preferences. We pride ourselves on:

State-of-the-art methodologies and advanced analytic techniques

Keen attention to detail

Thorough reports with detailed, actionable recommendations

Awareness that our consulting/research must be sensitive to our clients' organizational culture and the competitive  environments in which they operate

We encourage you to explore our site to discover the services we offer.

         To see our company brochure, click here (1,095 KB .pdf).

         To see our brochure on marketing services, click here (1,093 KB .pdf).

         To see our brochure on strategy development, click here (481 KB .pdf).